For the second season of the vampire TV series, the network created fake ads for real brands.
Cable network HBO partnered with marketers for an ad campaign promoting the second season premier of its series “True Blood.” Agency Digital Kitchen created ads for fake products targeting vampires from real brands Ecko Unlimited, Geico, Gillette, Harley-Davidson, MINI and Monster.com–find more executions below. The ads maintain the brands’ logos and creative style while featuring made-up vampire-themed copy and products.
Source: Creativity Online
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“Feel the wind in your fangs”
“Attract a human”
“Even vampires save 15 %”
BWAH!
LOL LOL
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How fun are these! I think my fav is the Harley-Davidson ad. Gee, they are all good. What a treat!!
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I loooove these ads! It factors into the realism concept and works all the way around.
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These ads are great!!!!
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