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HBO GO to cut the cord in 2015

HBO GO to cut the cord in 2015

HBO-Go

HBO will be available as a stand-alone, Netflix-like service in 2015!

HBO launched their streaming app HBO Go in 2010 to view its current programs, but it’s only been available to subscribers of its traditional cable service. The network took another step into the streaming world earlier this year by licensing a large portion of its library to Amazon Prime, but now it’s going full throttle into streaming.

HBO has been the profitable crown jewel in the portfolio of the mega-media conglomerate Time Warner, owner of CNN, TNT, TBS and HBO. The Home Box Office brings in 1.2 Billion in profits each year for TW. Speaking at the Time Warner Inc. Investor Meeting today, Richard Plepler, chairman and CEO of HBO broke the news noting that there were ten million broadband only homes and that number would continue to grow.

Plepler ran down three potential distribution models for the streaming service.

  • The first is to sell the online-only service through HBO’s existing cable providers. (For example, if you have broadband service through Time Warner or Comcast and want the network’s streaming service, you would be able to purchase the online service without having any cable channels.)
  • The second is to distribute the service via new partners like Amazon, Google or Microsoft.
  • The third method would be to attempt the Netflix model, whereby HBO markets its streaming service direct to consumers and skips the middlemen.

Cord-cutting HBO fans have increasingly clamored for the service to be made available without a traditional cable subscription. The network’s most popular program in its history, Game of Thrones, has been ranked the most pirated TV show in the world, and one common refrain among illegal downloaders is that there is no way to legally obtain the series in a timely manner without opting into an expensive cable TV package.

source: HBOWatch.com and insidetv.ew.com

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Lynnpd
Written by Lynnpd

Lynnpd has an avid interest in the entertainment industry from classic movies to all things True Blood. With a background in art, she enjoys creating in Photoshop, running web sites and finds the internet an exciting place to be. Lynn lives in the LA area and attends as many Hollywood related events as she can. She has covered events for the both websites in the LA area; read all about it at http://lynnpdexclusives.com.

11 Comment responses

  1. Avatar
    October 15, 2014

    Very smart move!

    Reply

  2. Avatar
    October 15, 2014

    Going the Netflix route would be WONDERFUL!  That will make HBO affordable for me, and I’m delighted.

    Reply

  3. Avatar
    October 15, 2014

    Finally

    Reply

  4. Avatar
    October 15, 2014

    Excellent

    Reply

  5. Avatar
    October 15, 2014

    About time! TY

    Reply

  6. Avatar
    October 15, 2014

    Omg. I have been waiting and my wish has come true. Now only if AMC, Lifetime and Bravo did the same.

    Reply

  7. Avatar
    October 15, 2014

    Figures! Now that I have watched all the True Blood episodes, basically had to commit murder to make it happen too!

    Reply

  8. Avatar
    October 15, 2014

    Yay

    Reply

  9. Avatar
    October 15, 2014

    I got rid of my HBO as soon as true blood went off the air

    Reply

  10. Avatar
    October 15, 2014

    yeah…. as long as murdoch allows it in australia… whats the bet he gets a pet politician or two to ensure hbo stays on foxtel only over here

    Reply

  11. Avatar
    October 15, 2014

    NO!!!!!
    That’s not fair to those who watch it on cable!!!!!!
    I’m not the only person who watches the hbo shows via cable!!!!
    This will just make me want to start downloading iligally!!!!!!

    Reply

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